Eye Shadow Market To Reach USD 4.94 Billion By 2030: Reports and Data

Eye Shadow Market
Eye Shadow Market

The global eye shadow market size is expected to reach USD 4.94 Billion in 2030 and register a revenue CAGR of 6.8% over the forecast period, according to the latest report by Reports and Data. Increasing social media influencers influencing consumers for maintaining a standard lifestyle is a major factor driving market revenue growth.

Make-up is one of the significant segments in the global cosmetic industry, which is further growing, owing to different factors including increasing number of beauty influencers all across the globe. Other than using makeup products, such as eye shadow in professional events for enhancing look and highlighting eye color, it is also useful among common individuals for regular use. In addition, application of makeup products among individuals is helpful for positively impacting self-esteem, confidence, and personality, which is expected to drive demand for makeup products, including eyeshadow in the market. This product is available in different forms, such as cream, liquid, powder, mousse, and others, which can be used for different purposes including personal and professional. Moreover, the growing e-commerce industry is encouraging consumers to purchase products from online shopping platforms owing to its wide range of benefits of online shopping.

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Market Dynamics:

The global Eye Shadow market is rapidly gaining traction over the recent years and is expected to register robust revenue growth throughout the forecast period of 2021 and 2028. The consumer goods sector is rapidly growing due to factors such as paradigm shift in consumer preferences, rising demand for convenience and ongoing COVID-19 pandemic. Rapid revenue growth is attributed to factors such as rising disposable income, improvements in standard of living, and increasing preference for organic food and plant based food products. Moreover, rising health conscious population, increasing preference for online shopping and doorstep deliveries and growing inclination of veganism in several countries across the globe and increasing focus on developing novel products to cater to consumer demand are other factors expected to support market growth going ahead.

Competitive Landscape:

The research report offers details about leading companies in the global Eye Shadow market along with global position, financial standing, license agreement, products and services portfolio and revenue contribution of each market player. Key players in the market are focusing on adopting various strategies such as mergers and acquisition, business expansion plans, new product launches, partnerships, collaborations, joint ventures to enhance their product base and gain robust footing in the market.

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Major Companies:

  • The Estée Lauder Companies Inc.,
  • Shiseido Company Limited,
  • Amway Corp.,
  • Oriflame Cosmetics Global SA,
  • Clarins,
  • Kao Corporation,

Market Segmentation:

The report also sheds light on the market segmentation based on type, application and region:

By Product Form Outlook:

  • Powder
  • Cream
  • Mousse
  • Liquid
  • Pencil
    • Others

By Application Outlook:

  • Personal Application
  • Professional Application

By Distribution Channel Outlook:

  • Online
  • Offline

 Eye Shadow Market Segmentation based on Regions:

North America

  • S.
  • Canada
  • Mexico
  • Europe
    • Germany
    • K.
    • France
    • Italy
    • Spain
    • Benelux
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Rest of Latin America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Rest of Middle East & Africa

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